Website template: Consulting Page COPT-PRO-03

How to use and customise the WordPress homepage design template by MaxiBlocks for consulting businesses

The MaxiBlocks WordPress homepage design template is ideal for consulting firms or any service-based business. This template allows you to create a professional, client-focused website with minimal effort while offering numerous opportunities for customisation to reflect your brand. Below is a section-by-section guide on how to use and personalise the template for your consulting business.

Hero section: capturing attention from the start

The hero section features a large image, a headline, and a call-to-action button.

How to customise:

1. Replace the background image: Upload an image that resonates with your business. For a consulting firm, this could be an image of your team or a meeting, representing collaboration or professional services.
2. Edit the headline: Update the headline to reflect your business. For example, change “Developing solutions for the future” to “Helping businesses thrive with expert consulting.”
3. CTA buttons: The CTA buttons encourage visitors to take immediate action. Consider using text like “Get a consultation” or “See our services,” and link the buttons to the relevant sections of your site.

Service icons section: showing what you offer

This section includes service icons with short descriptions that highlight your key offerings.

How to customise:

1. Replace the icons: Choose icons that align with your services using the WordPress icon library. For example, use a graph for financial consulting or a gear for operational strategies.
2. Edit the descriptions: Keep the descriptions short and focused. Make them results-oriented, like “Innovative solutions for scaling your business” or “Expert advice to increase operational efficiency.”
3. Link to service pages: Each icon can link to a detailed service page where visitors can learn more about what you offer.

About section: building credibility

This section is where you introduce your company and communicate your value.

How to customise:

1. Upload relevant images: Use real images of your office, team, or clients to build authenticity. High-quality images help establish trust with your visitors.
2. Write an engaging story: Explain who you are and what sets your business apart from the competition. For example, “With over a decade of consulting experience, we’ve helped businesses grow by providing actionable, results-driven strategies.”

Expertise section: focusing on benefits

Here, you can outline the benefits of working with your firm. Use statistics or achievements to quantify your expertise.

How to customise:

1. Update the stats: Replace the placeholder numbers with your actual achievements. For example, “123 clients served,” “45 successful strategies,” and “10 industry awards.”
2. Describe your impact: Use this section to highlight the tangible results you’ve provided for clients, like “Persuasive ideas for growth” or “Data-driven strategies that save time.”

Team section: showcasing the people behind your business

Highlighting your team builds trust and puts a face to your business.

How to customise:

1. Upload team headshots: Replace placeholder images with professional photos of your team members. The consistency and quality of the images are key to making this section look polished.
2. Add short bios: Write brief bios for each team member, focusing on their expertise and role within the company. Link to their LinkedIn profiles for visitors to learn more.

Blog or resource section: providing value with content

This section is ideal for sharing blog posts, case studies, or other resources that showcase your expertise.

How to customise:

1. Write relevant blog content: Regularly post articles on topics your audience will find valuable, like “How to scale your business” or “Top financial strategies for startups.”
2. Update the headlines: Use engaging headlines that grab attention, such as “Maximise your ROI with expert consulting” or “Boost your bottom line with data-driven insights.”

Call-to-action section: guiding visitors to the next step

This section encourages visitors to contact you or take action.

How to customise:

1. Engage with strong copy: Use action-oriented text like “Let’s grow your business together” or “Contact us for a free consultation.”
2. Link to contact forms: Ensure the CTA button links to a form where visitors can easily get in touch or book a consultation.

Footer section: ensuring easy navigation

The footer is crucial for linking to important sections of your site, such as services, about, and contact pages.

How to customise:

1. Include all key links: Make sure the footer includes essential links, such as “Services,” “About Us,” “Contact,” and “Privacy Policy.”
2. Add contact details: Display your phone number, email, and office address, making it easy for visitors to reach you.
3. Social media integration: Add icons for LinkedIn, Twitter, and Instagram to drive engagement with your brand.

Different types of websites that can use this WordPress homepage

While this template is tailored for consulting businesses, it can also work for other service-based industries. Here are a few examples:

1. Marketing agencies: Showcase your creative strategies, digital marketing services, and case studies.
2. Financial advisors: Use the template to highlight your expertise in financial planning and investment strategies.
3. Business coaches: Display coaching programs, testimonials, and examples of client success stories.
4. Tech consultants: Feature your expertise in IT, cybersecurity, and digital transformation.
5. Legal firms: Use the template to highlight your legal services, key areas of practice, and team of attorneys.
6. Event planners: Promote your event management services, showcase past events, and provide pricing packages.
7. HR consultants: Display recruitment services, talent management strategies, and employee development programs.
8. Interior designers: Highlight your design portfolio, completed projects, and design philosophy.
9. Project management firms: Showcase successful projects, outline your process, and feature team members.
10. Real estate developers: Use this template to showcase property developments, upcoming projects, and client testimonials.

Examples of things you can include and use cases

1. Client testimonials: Add reviews from satisfied clients to build trust and demonstrate the value of your services.
2. Case studies: Use case studies to explain the results you’ve achieved for clients, with a detailed breakdown of how you helped them.
3. Service pricing: Consider adding a section with detailed pricing packages, outlining the value of each option.
4. Videos: Include a video explaining your services, introducing your team, or sharing success stories.
5. Portfolio: Add a portfolio section to showcase previous work or successful projects.
6. Contact forms: Include simple, user-friendly contact forms that encourage visitors to get in touch for more information.
7. FAQ section: A frequently asked questions section can help answer common queries and reduce barriers to contacting you.
8. Interactive elements: Add features like sliders or animated stats to make your site more dynamic and visually engaging.
9. Downloadable resources: Offer whitepapers, eBooks, or guides in exchange for contact details to grow your email list.
10. Webinars and events: Use this space to promote upcoming webinars, seminars, or networking events you’re hosting.

Tips to make this layout your own

1. Customise the colours: Change the colour scheme to match your branding using the Full Site Editing (FSE) feature. You can use your company’s primary colours for the buttons and background elements.
2. Replace stock images: Use custom photography of your team, office, and clients to create a more authentic connection with your visitors.
3. Simplify navigation: Make sure the navigation bar is simple and only includes the most important pages like Services, About, and Contact.
4. Add SEO-friendly content: Use keywords relevant to your industry and services throughout the site to improve your search engine rankings.
5. Use dynamic content: Incorporate video, sliders, or scroll animations to make the site more interactive and engaging.

10 niches that could use this template

1. Consulting firms
2. Financial advisors
3. Tech consultants
4. Business coaches
5. Marketing agencies
6. Event planners
7. HR consultants
8. Interior designers
9. Real estate developers
10. Legal firms

This MaxiBlocks WordPress homepage template is a powerful and flexible solution that helps service-based businesses create a professional, results-oriented online presence. By following the steps above, you can customise the template to reflect your brand, attract clients, and provide valuable information about your services.