Customising the MaxiBlocks WordPress fitness homepage template

The MaxiBlocks WordPress Fitness Homepage template is designed to give fitness studios, gyms, and personal trainers a professional and engaging online presence. The layout uses bold typography, high-quality images, and a sleek black-and-white aesthetic to make a striking first impression. Below, we’ll guide you through each section of the template, offering tips and ideas to make it your own.

Header section

The header section of the homepage is designed to make an immediate impact. With a bold headline like “Get in shape today,” it grabs attention and draws visitors in.

• Images description: The primary image features a high-quality, black-and-white photo of a fit individual exercising, which helps convey energy and motivation. This visual sets the tone for the fitness-focused content and creates an aspirational feel.

Customisation ideas:

1. Replace the headline to suit your audience, e.g., “Achieve your fitness goals now” or “Transform your body with us.”
2. Swap out the bullet points to reflect unique benefits such as “Tailored nutrition plans” or “Free introductory classes.”
3. Update the call-to-action (CTA) button text from “Features” to something more action-oriented, like “Join us today” or “Claim your free trial.”
4. Change the primary image to one of your studio or a high-energy group session.
5. Consider adding an animated number counter to show milestones like “Clients trained” or “Hours of classes offered.”
6. Use different block pattern text to create a standout tagline below the main headline.
7. Adjust the CTA button colour to match your branding for a cohesive look.
8. Include your brand logo prominently in the corner for easy brand recognition.
9. Add an email subscribe field alongside the CTA button for those who want to stay updated.
10. Include a motivational quote to personalise and set the tone for your audience.

Mid-section (Over 20 years of experience)

This section is a great place to share your story and experience in the fitness industry.

• Images description: The image used here typically showcases a trainer or group workout in action, reinforcing the idea of experience and community in fitness. The black-and-white filter gives it a professional and consistent look with the rest of the homepage.

Customisation ideas:

1. Update the headline to be more specific, like “Over 20 years of transforming lives.”
2. Replace the placeholder text with a story about your gym or trainer journey, showcasing why you stand out.
3. Use a high-quality image that reflects your unique fitness offerings—for example, a group workout or personal training session.
4. Add WordPress icons next to each key benefit to visually enhance the information.
5. Include an animated number counter to display the number of years of experience or clients transformed.
6. Add a testimonial slider just below this section to add social proof to your story.
7. Incorporate subtle hover effects on images for a more dynamic experience.
8. Create a list of credentials or certifications that support your expertise.
9. Add a CTA button that says “Read more about us” to encourage people to visit the about us pages.
10. Use a contrasting colour for the CTA buttons to make them pop against the black-and-white design.
11. Link to the support contact pages for visitors seeking more information or assistance.

Cards section (Workout routine, nutrition strategies, support & motivation)

This section consists of three cards, each representing a core component of your services.

• Images description: The cards include high-quality images relevant to each service—one showing a person exercising, another of a nutritious meal, and a third depicting a motivational scene. The visuals are chosen to convey the core values of fitness, nutrition, and support.

Customisation ideas:

1. Replace the imagery to showcase real classes or sessions that reflect your gym.
2. Update the card titles to fit your specific services, such as “HIIT classes,” “Tailored meal plans,” and “Motivational coaching.”
3. Add a brief description to each card to give more context.
4. Incorporate different content pattern blocks to make each card unique.
5. Create individual CTAs that link to detailed service pages for each of the offerings.
6. Use website icons related to fitness to enhance each card visually.
7. Experiment with animation on hover to bring the cards to life.
8. Include an email subscribe option at the bottom to build your mailing list.
9. Consider changing the layout—stacking the cards vertically for a mobile-optimised experience.
10. Add a small icon or badge like “Best seller” for your most popular service.

Services section (Yoga & Pilates, stretch workout, cardio training)

This section showcases the different fitness services you offer, presented in a card-style format.

• Images description: Each card features a black-and-white photo of people participating in different fitness activities. The images are dynamic, capturing real movement and making the services feel approachable and engaging.

Customisation ideas:

1. Change the service names to reflect the offerings of your gym, such as “Strength training” or “Mindfulness meditation.”
2. Update the images to showcase your real instructors or members in action.
3. Use call to action examples like “Find out more” or “Try a free class” to encourage engagement.
4. Add pricing details in each card or create a link to your pricing table.
5. Include a badge that highlights special offers, such as “New class added!”
6. Add subtle animations to make each card stand out when hovered over.
7. Use high-quality website images to make the section look more authentic and engaging.
8. Consider adding a WordPress accordion for more information about each service without cluttering the layout.
9. Add a brief quote or client success story to make the section more personal.
10. Use a dynamic background image to bring more life to this section.

FAQ section

The FAQ section answers common questions that visitors may have.

• Images description: Small icons accompany each question to add visual interest and make the FAQ section easier to navigate. The icons are simple and themed to align with the question topics, maintaining a cohesive design throughout.

Customisation ideas:

1. Replace the FAQ titles to match the most commonly asked questions by your clients.
2. Add an email subscribe option here to let visitors sign up for updates after reading.
3. Use website icons for each FAQ to make them more visually appealing.
4. Incorporate different colours to distinguish questions from answers.
5. Add images to some answers to enhance comprehension.
6. Use an animated number counter for metrics like “Happy clients” or “Classes held.”
7. Provide a link to your detailed service page for more information.
8. Add tooltips that offer extra insight or links to related pages.
9. Create different categories within the FAQ for easier navigation, such as “Training,” “Nutrition,” and “General.”
10. Add a testimonial quote beneath the FAQ for added credibility.

Testimonials section

The testimonial section adds social proof to the page with reviews from happy clients.

• Images description: Circular profile images of clients are used to personalise each testimonial. The black-and-white style keeps the look consistent, while the smiling faces of clients add a touch of warmth and authenticity.

Customisation ideas:

1. Replace placeholder images with real client photos to add authenticity.
2. Update the testimonials with real feedback, including names and specific results.
3. Include a short description or title for each person, e.g., “John Doe, marathon runner.”
4. Use different testimonials design layouts to keep the section visually engaging.
5. Add an animated website hero behind the testimonials for more visual flair.
6. Create a carousel to cycle through more testimonials.
7. Add a link to your WordPress contact form to make it easy for new clients to get in touch.
8. Include a quote from a well-known figure in the fitness industry for added impact.
9. Add an animation that highlights each testimonial in turn.
10. Include logos of your certifications for added credibility.

Footer section

The footer is where your essential business information is located, such as contact details and social media links.

• Images description: The footer includes icons for social media links, which are simple and monochrome to match the overall aesthetic. These icons make it easy for visitors to connect with you on different platforms.

Customisation ideas:

1. Add your social media profiles with relevant WordPress icons for easy recognition.
2. Replace placeholder links with your own navigation links to important pages.
3. Include a WordPress contact form to allow users to send inquiries directly.
4. Add a 404 page link for user-friendly error navigation.
5. Use contrasting colours for links to make them stand out against the black background.
6. Include a map showing the location of your fitness studio.
7. Add a copyright notice for a professional finish.
8. Incorporate an email subscribe form to build your newsletter list.
9. Create quick access links to your most popular blog posts, such as fitness tips or workout guides.
10. Add a scroll-to-top button for easy navigation.

Types of websites that can use a WordPress home page

This fitness homepage design can be tailored to fit various industries with minimal adjustments.

• Health website templates: Perfect for showcasing services, customer testimonials, and an interactive booking form. Health homepage templates work well for clinics, therapists, and dieticians.
• Agency homepage template: Highlight services, portfolios, and case studies effectively. Agency website templates are ideal for creative businesses.
• Non-profit homepage template: Emphasise your mission, impact stories, and encourage donations with a non-profit homepage template.
• Food and restaurant websites: Showcase menus, chef highlights, and booking options using a food and restaurant homepage template.
• Photography websites: Display portfolios and use testimonials to build trust. Photography homepage templates offer layouts ideal for showcasing visual work.
• Home services homepage template: Provide an overview of services, pricing, and client testimonials. Home services templates are great for tradespeople and service professionals.
• Corporate homepage template: Professional look and feel that provides information about services, case studies, and client successes. Suitable for law firms, consulting businesses, and corporate service providers.
• Event websites: Ideal for promoting events, services, and capturing leads. Event homepage templates cater to organisers and planners.

Explore more options with our homepage design templates.

By making thoughtful changes to each section, you can customise the MaxiBlocks Fitness Homepage to create a website that aligns with your brand and goals. Whether it’s adding testimonials, changing images, or adjusting the call-to-action buttons, small updates can make a big difference in connecting with your audience.