Website template: Ice Cream Parlour ICPP-PRO-01

Customising your MaxiBlocks WordPress ice cream parlour homepage design template

The MaxiBlocks WordPress homepage design template for an ice cream parlour is ideal for showcasing the fun, creativity, and delicious offerings of your parlour. In this guide, we’ll take you through each section of the template, describing the content, images, icons, and layout. We’ll also give you ten practical customisation tips for each section to help you make this template your own. Additionally, we’ll explore the types of businesses that can benefit from this homepage template and the unique elements you can include for each.

Hero section: extra good because it’s made with extra cream

The hero section features a vibrant image of four different ice cream sundaes, each topped with decadent sauces and garnishes. The headline, “Extra good because it’s made with extra cream,” sits boldly across the centre, accompanied by a bright “find out more” button.

Customisation tips for the hero section:

1. Replace the image: Use a high-quality image of your parlour’s signature ice cream creations.
2. Update the headline: Make it unique to your brand, such as “Crafted with love, scooped with joy”.
3. Change CTA text: Use a more action-focused phrase, like “Explore our flavours” or “Treat yourself today”.
4. Adjust button colour: Change the button colour to reflect your brand’s palette.
5. Add a subheadline: Include a short tagline below the main headline for more context.
6. Incorporate video: Replace the static image with a short video showcasing your best treats.
7. Add animation: Use a subtle animation for the hero image or button to make it more dynamic.
8. Experiment with font: Select a font that aligns with your brand’s style—playful, retro, or classic.
9. Add a gradient overlay: Use a gradient to enhance the text visibility.
10. Change the layout: Experiment with the position of the headline and CTA to create a unique visual flow.

Information cards: ice cream parlour services

This section introduces the main offerings of the parlour—flavours, events & catering, locations, and order online—through four distinct information cards. Each card features an icon and a short description.

Customisation tips for the information cards:

1. Replace icons: Use customised icons from the WordPress icon library to reflect your services better.
2. Update card headlines: Tailor the titles to be more engaging, such as “Celebrate with us” or “Order your favourite flavours”.
3. Add links: Link each card to a dedicated page with more information.
4. Change card layout: Experiment with a two-row grid layout for better organisation.
5. Add hover effects: Make icons change colour when hovered over for added interactivity.
6. Background colours: Use different pastel backgrounds to distinguish each card.
7. Include testimonials: Add a brief testimonial below each card to build trust.
8. Update text descriptions: Add more compelling copy about each service.
9. Use animations: Add subtle animations to each card to draw attention.
10. Add decorative elements: Use small illustrations around the cards for added visual flair.

Feature image: ice cream focus

This section features a large, eye-catching image of a delicious ice cream cone, with the headline “Ice cream made the way it should be—every flavour tells a story.” There is also a “we’re hiring” button at the bottom.

Customisation tips for the feature image section:

1. Replace image: Use an image that features your most popular or creative ice cream.
2. Update headline: Personalise it to reflect your story, like “Scooping happiness since [year]”.
3. Add a secondary message: Include a short sentence below the headline to provide more details.
4. Update CTA text: Change the “we’re hiring” button to align with your current needs, like “Explore our flavours”.
5. Change button colour: Ensure the button stands out by using a vibrant colour.
6. Add customer quote: Include a short customer review about the featured flavour.
7. Apply overlay: Use a soft overlay to make the text more readable.
8. Introduce a video: Swap the image for a video of your ice cream being made.
9. Adjust layout: Experiment with having the image on one side and text on the other for variety.
10. Add a border effect: Use a decorative border around the image.

Product highlights: quality ingredients

This section features cards highlighting key aspects of the parlour—local dairy, natural ingredients, and handmade production. Each card is paired with an icon and a short description.

Customisation tips for the product highlights section:

1. Replace icons: Select icons from the MaxiBlocks pattern templates that match your branding.
2. Change text: Make descriptions more descriptive and appealing.
3. Use a different layout: Try a staggered layout to add visual interest.
4. Add hover animation: Make icons animate when hovered over.
5. Add background colours: Use different soft colours for each card.
6. Include links: Link each card to a page that dives deeper into the details.
7. Update typography: Adjust the font style to match your brand tone.
8. Add decorative shapes: Use shapes or lines around the cards to give them a playful look.
9. Include testimonials: Add quotes related to each feature, such as ingredient quality.
10. Experiment with icon styles: Use illustrated icons for a more playful feel.

Footer

The footer includes the parlour’s logo, links to key pages such as Home, About Us, Services, Work, and Contact Us, as well as the terms & conditions, support, and privacy policy links.

The footer is simple, with easy navigation links, and provides all the essential information needed at the bottom of the page.

Customisation Ideas:

Update navigation links to include any new pages you add.

1. Replace the logo with your parlour’s logo.
2. Adjust the background colour for better contrast.
3. Add social media links with icons.
4. Include a newsletter sign-up.
5. Add a “back to top” button for better navigation.
6. Use icons next to each link for better clarity.
7. Increase font size to enhance readability.
8. Add your location address for local SEO.
9. Include a customer service number for inquiries.

Events and celebrations section

This section showcases different events and celebration services, including birthday parties, wedding cakes, and ice cream cakes. Each event type is represented with a card that includes an icon and a label.

Customisation tips for the events section:

1. Replace icons: Use icons that are more in line with your specific offerings.
2. Add links: Link each event card to a dedicated page for more details.
3. Change event names: Customise titles to reflect your unique services.
4. Adjust layout: Try organising cards into a carousel layout for better presentation.
5. Use hover effects: Make the cards stand out with subtle hover animations.
6. Include customer photos: Add images of past events you have catered.
7. Update colours: Use colours that represent each event type.
8. Include CTA buttons: Add “learn more” or “book now” buttons below each card.
9. Add background elements: Use festive shapes or icons in the background.
10. Highlight special features: Mention special offerings for each type of event, like custom cakes.

Different types of websites that can use a WordPress homepage template

This ice cream parlour homepage template can be adapted to a variety of different businesses, such as:

• Bakeries: Showcase cakes, pastries, and other baked goods in a similar format.
  • Use case: Replace ice cream images with photos of cakes and add a section about baking classes.
• Coffee Shops: Highlight coffee blends, events, and snacks in a similar layout.
  • Use case: Use the information cards to display different types of brews and custom blends.
• Event Caterers: Promote services such as event catering, special menus, and custom desserts.
  • Use case: Replace celebration icons with catering-specific elements like banquet tables or food trays.

Incorporate MaxiBlocks templates for a unique experience

To make your website stand out, consider using MaxiBlocks pattern templates and Gutenberg blocks. These tools will help you customise each section and create an interactive and visually engaging experience.

Final thoughts

The MaxiBlocks WordPress homepage template for an ice cream parlour is perfect for showcasing your unique flavours, services, and personality. By customising each section, you can ensure your website reflects your brand’s charm and attracts new customers. If you’re just getting started with WordPress, explore our resources to build a site that’s as sweet as your offerings.