Carpet cleaner WordPress homepage template: how to use and make it your own
So, you’re thinking of giving your carpet cleaning business a fresh online look, and you’ve landed on the MaxiBlocks carpet cleaner WordPress homepage template. Spot on! It’s sleek, effective, and it’s going to make your business shine brighter than a freshly cleaned carpet. But, how do you actually use it, and more importantly, how do you customise it to fit your business? Let’s walk through it, section by section.
If you’re new to all this, it might be worth getting started with WordPress first, but for now, we’ll focus on this particular template.
Hero section: The attention-grabber
This is the first thing people see, so you want it to pop. The template comes with a strong visual—an image of a vacuum tackling confetti on a carpet. You’ll want to replace this with something that represents your business. Maybe you’ve got a killer before-and-after shot of a once-dingy carpet that now looks new? Upload that. Keep the headline simple, like “Spotless carpets, every time” or “We clean, you relax.”
The button here? It’s your call to action. By default, it says “Read more,” but think about changing it to something more relevant like “Get a free quote” or “Book now.” Make sure you link it to a relevant page—booking form, contact form, whatever suits you best. For more ideas on WordPress website design, check out other sites.
Services section: What you do, but better
The template offers spots for three services—carpet cleaning, tile and grout cleaning, and upholstery cleaning. If those aren’t quite right, swap them out. Maybe you specialise in pet stain removal or carpet stretching? Whatever your focus, make sure each service includes an image that’s clean and professional. If you don’t have the perfect pictures, stock photos work in a pinch—just keep it relevant.
Feel free to adjust the service descriptions too. Don’t get bogged down in technicalities; keep the wording light and easy. Something like, “We’ll make your tiles gleam like the day they were installed” is better than, “We use proprietary methods for superior tile and grout maintenance.”
For even more freedom with your design, you might want to look into Full Site Editing (FSE) to take your website to the next level.
Testimonials: Let your customers do the talking
Nobody sells your services better than happy customers. The template gives you a couple of spaces for testimonials—use them! And don’t use boring ones either. Got a client who always raves about how fast you got those wine stains out? Get them to write a review in their own voice, and slap it on your homepage. Real voices stand out more than generic praise.
If you need more customisation, WordPress templates and WordPress patterns page templates can give you options.
Number counter: Flex your stats
The template comes with animated number counters—150 projects, 349 clients, etc. Numbers look good, but make sure they’re your numbers. If you’ve cleaned 3,000 rooms, say so! This section adds credibility, but only if it’s genuine. If you’re just starting, maybe go for softer stats like “5 years of experience” or “10 satisfied clients this week.”
Call to action: The freebie that hooks them
This section is all about driving action. The template offers a “Get a free quote today” spot—perfect for encouraging visitors to reach out. If you want to sweeten the deal, offer a discount for first-time customers or a satisfaction guarantee.
Tip: Keep the form short and sweet. Name, email, and maybe a spot for them to describe their cleaning needs. No one has time for a 20-question survey.
Pricing table: Show them the goods
The pricing table is simple but effective. Three plans—Student, Professional, and Advanced—are pre-filled. Don’t feel like you have to stick to these! Change them to suit your offerings. Maybe you’ve got a “Basic Clean,” “Deep Clean,” and “Premium Care” package instead? Adjust the prices to match your service levels and, again, keep the descriptions snappy. If you need inspiration, think along the lines of “For those quick freshen-ups” or “Best for high-traffic areas.”
If you’re still deciding on costs, take a look at cost to design a website on WordPress for some guidance.
Who can use this template? It’s not just for carpet cleaners
Let’s be real; while this template was made for carpet cleaners, it’s versatile enough to fit other industries. Here’s a quick list of niches that could totally rock this design:
- Carpet and upholstery cleaning
- Residential and commercial cleaners
- Rug cleaning specialists
- Tile and grout cleaning services
- Window cleaning businesses
- Air duct and dryer vent cleaners
- Home restoration services
- Pressure washing companies
- Handyman services
- Maid services
All of these businesses rely on visuals to show their work—just like carpet cleaners. The same layout, testimonials, and service breakdown can be customised to suit a variety of cleaning niches. You can also explore responsive WordPress design to ensure your website looks sharp on any device.
What else can you add? Make it personal
- Show off your team: Add a section with photos of your crew. People want to know who’s going to show up at their door.
- Before-and-after gallery: Cleaning is all about results. Add a slider or a photo gallery showing the transformation of some of your best jobs.
- Blog: Offer tips on carpet maintenance or how to deal with stubborn stains between professional cleans. Not only does this make your business look more knowledgeable, but it also helps with SEO—Google loves fresh content. Check out the WordPress block templates for more inspiration.
- Certifications or guarantees: Have a certification from a national cleaning association? Offer a 100% satisfaction guarantee? Don’t be shy about it—people love businesses that stand behind their work.
- Newsletter sign-up: Tempt people with exclusive offers or cleaning tips if they sign up for your newsletter. This is a great way to build a long-term relationship with your customers.
Make it your own
The beauty of this MaxiBlocks template is that it’s easy to customise, but how do you really make it yours?
- Switch up the fonts: Typography can make a big difference. Choose something that fits your brand’s personality—whether it’s friendly and casual or sleek and professional.
- Change the colour scheme: The default orange is fine, but does it match your branding? If not, pick colours that better suit your company’s style. Maybe blue for trust or green for freshness?
- Add your own icons: The default icons are great, but if they don’t suit your services, change them. If you specialise in stain removal, have a wine glass icon or a paw print for pet stains. You can explore the WordPress icon library for more options.
- Play with the layout: Don’t be afraid to move things around. If you think testimonials should be higher up, go for it. Make the layout flow in a way that feels intuitive for your business.
Final thoughts: It’s all about making a connection
Your website is more than just a place for people to find your phone number. It’s a representation of your business and a tool to connect with customers. The MaxiBlocks template gives you the foundation, but it’s up to you to put your spin on it.
This is your chance to stand out from the sea of boring cleaning websites. Have fun with it, make it yours, and watch the bookings roll in.
