WordPress pattern: Story Mix Dark SMD-60

Transform your website with a modern multi-column layout

Discover the potential of a striking multi-column design that captivates your audience. This layout cleverly features two prominent columns on the left and a single, streamlined column on the right. It’s an arrangement that introduces a clear division of content, enhancing visual storytelling. The left column displays larger images arranged horizontally, while the right side presents a compact, linear feel, adding dynamic asymmetry to your layout.

Layout analysis

Overall structure

• Layout style: A clean and modern multi-column design that stands out.
• Rows and columns: Featuring two main columns with a narrow additional column, this layout promotes easy navigation and content differentiation.
• Asymmetrical choices: The left side focuses on impactful visuals while the right side supports organised information delivery.

Element and feature description

Visible elements

• Headers: An engaging header, “Teamwork is dreamwork,” immediately captures attention.
• Text blocks: Accompanying descriptive text (“Lorem ipsum dolor sit amet…”) provides context for each image.
• Images: Three eye-catching images elevate the narrative, each representing unique themes or subjects.
• Interactive elements: A prominent “Find out more” button encourages user interaction, driving engagement.
• Typography: Bold, large typography for headers paired with smaller text creates a clear visual hierarchy guiding the reader.
• Graphical elements: Images serve as the focal point, supported by a sleek backdrop.
• Image details: Portrait-oriented images with no visible borders stand out beautifully against a darker background.

Unique design aspects

Standout design choices

• Contrast: The contrast between dark backgrounds and light images effectively directs viewer attention.
• Hover effects: While no animations are embedded, the static design offers a sleek and focused experience.
• Responsive design: The adaptable multi-column layout is optimised for devices of all shapes and sizes.
• Accessibility considerations: High text contrast ensures readability, which is inclusive for all users.

Overall design style

Design style

• Modern and minimalist approach: Emphasises visual storytelling while ensuring a clutter-free experience.
• Visual hierarchy: With clear distinctions between headers, images, and text, users can easily navigate and absorb the content.
• Use of white space: Thoughtful placement of white space prevents overcrowding and creates a well-balanced design.

10 ways to organise content in WordPress

1. Categories

Categories are a great way to group related content on your WordPress website. They help visitors navigate your site by topic or theme, making it easier to find relevant posts. Organising content into categories also improves SEO, as search engines understand the structure of your site better. Think of categories as broad topics that encapsulate the general theme of a group of posts.

2. Tags

Tags offer another layer of organisation on WordPress. Unlike categories, tags are more specific and describe individual elements of your content. Tags make it easier for users to find related articles across different categories. A well-thought-out tagging system can significantly enhance user engagement and help search engines crawl your site more efficiently.

3. Menus

Menus point your visitors in the right direction. They are the road maps for navigating through your WordPress website. Customise menus to include categories, page links, and even tags, making your site easier to navigate. A well-organised menu reflects positively on user experience, ensuring visitors find what they’re looking for with minimal hassle.

4. Widgets

Widgets are versatile tools that allow you to customise your sidebar, footer, or other widget-ready areas. They can be used to display recent posts, an image gallery, or a calendar, thereby providing added value to your visitors. Widgets enhance the functionality and interactivity of your WordPress site, helping users explore more content beyond what’s in front of them.

5. Custom Post Types

Custom post types are useful for diversifying the types of content you publish. Use them for portfolios, testimonials, or products, ensuring you can cater to niche content types without cluttering your primary blog or page feeds. Custom post types provide an advanced level of organisation, allowing you to neatly categorise various forms of content specific to your WordPress templates.

6. Pages

Pages focus on static content essential for your WordPress block templates. They’re best used for content that doesn’t need frequent updates, such as About Us or Contact pages. Organising content into pages allows for easy navigation and helps maintain your site’s structure. Each page can have its own design and layout to correlate with its function and importance.

7. Archives

Monthly, yearly, or thematic archives allow visitors to explore past content easily. Archives transform your archives list or calendar into accessible links, ensuring older but still-relevant materials are easily discoverable. Archives not only help retain long-term relevance for your content but also encourage deeper site exploration by your readers.

8. Hierarchical Pages

Take advantage of WordPress’s ability to support hierarchical page structures. This feature is excellent for organising nested content. For instance, you can create a parent page called ‘Services’ and sub-pages for individual services. A hierarchical approach provides a clear and logical path for navigation, making it easier for users to explore complex structures.

9. Site Maps

Site maps are essential for both users and search engines. They offer a bird’s eye view of your entire WordPress websites, laying out all available pages in a logical order. Site maps improve site SEO by helping search engines find your content more efficiently, and they also enhance user navigation, making it easier for visitors to find and explore different sections.

10. Breadcrumbs

Breadcrumbs improve navigation and provide a path back to the homepage or previous page layers. They are valuable tools for users who have drilled deep into your site, making it easy to retrace steps. Implementing breadcrumbs will enhance user experience, offering a convenient and intuitive navigation feature that helps keep your visitors engaged longer.

10 different types of content in WordPress

1. Blog Posts

Blog posts are the bread and butter for most WordPress website design strategies. They are perfect for sharing timely content, whether it’s news, updates, or opinions. Blog posts can enhance SEO when structured with relevant keywords and engaging meta descriptions. Blogs allow you to inform and engage your audience regularly, making them invaluable for content marketing.

2. Static Pages

Static pages are ideal for permanent content that doesn’t change often, such as an ‘About Us’ or ‘Contact’ page. These pages play a crucial role in showcasing essential information about your open-source website builders. They’re a great way to provide stable, unchanging information and create a resource for visitors looking for consistent reference.

3. Galleries

Galleries are perfect for portfolios or visual projects. They allow you to display multiple images in an engaging format. WordPress makes it simple to upload, arrange, and caption images, ensuring easy access for users. Galleries are highly interactive, drawing user engagement by offering a visual representation of topics or projects directly relevant to viewer interest.

4. Portfolios

Ideal for showcasing creative or professional work, portfolios are customised sections ideal for artists, designers, and project managers to present their skills or products. They cater to better visual learning by your audience, allowing potential clients to assess your work quickly. Portfolios enrich the visitor experience by offering a curated look at your best projects.

5. Videos

Embedded videos offer high engagement rates and a break from written content. They can present tutorials, demonstrations, or any multimedia content that text can’t fully convey. Videos in an WordPress Block Theme Tutorial can boost user retention and encourage sharing, a win-win for content marketers focusing on expanding their reach.

6. Testimonials

User testimonials build trust and authority for your free WordPress themes. By showcasing stories from satisfied users or clients, you offer social proof that enhances your credibility. Testimonials are perfect for featuring in content to instil trust in prospective customers, making them more likely to convert.

7. FAQs

Frequently Asked Questions help resolve common queries your audience might have. FAQs improve user experience by saving users the hassle of hunting for information. An effective FAQ page also reduces repetitive queries, freeing up time and resources. FAQs are straightforward yet powerful additions to any WordPress website, particularly for service-oriented sites.

8. Events

WordPress makes it simple to keep your audience informed about upcoming events. Events can feature registration forms, schedules, and ticket links. Hosting events on your WordPress website not only actively engages your community but also enhances brand loyalty by promoting participation.

9. Forums

Forums offer robust community-building opportunities right on your WordPress website builder. They provide a space for discussions, feedback, and peer-to-peer assistance, enriching user interaction. Forums keep visitors engaged while offering valuable insights for you to enhance or expand your services.

10. eCommerce

Turn your WordPress site into an online store with eCommerce functionality. Manage product listings, shopping carts, and payment gateways seamlessly. As online shopping popularity grows, integrating eCommerce capabilities not only widens your revenue stream but offers users a seamless purchase path, increasing your chances of capturing leads and conversions without hassle.

Conclusion

This sophisticated multi-column layout, featuring bold contrast and a sleek, modern aesthetic, captivates viewers while enhancing user engagement through a well-structured hierarchy. It’s the perfect solution for a variety of content themes or promotional activities, making it an ideal choice for WordPress users looking to elevate their website’s appeal. Implement this design into your WordPress website design, and watch your user engagement soar!