Elevate your WordPress site with this engaging two-column layout
Unlock the potential of your WordPress website with a stunning two-column layout tailored for showcasing your services! This design brilliantly combines a captivating introduction with a structured presentation of service offerings, making it perfect for engaging your visitors.
Original design overview
Experience a modern and corporate aesthetic with a layout that features an eye-catching asymmetric arrangement. The left column emphasizes your branding with a bold header and insightful subheader, while the right column efficiently presents four distinct service areas, complete with relevant icons. It’s a perfect balance of visual intrigue and informative content that draws attention and keeps your audience engaged.
Detailed design insights
1. Layout analysis
- Overall structure: A flexible two-column design that enhances readability.
- Arrangement: The left column holds a header and a text block, while the right column showcases four diverse service offerings in organised rows.
- Visual interest: The varied width of the columns adds a dynamic touch to your site.
2. Element and feature description
- Left column:
- Header: “Look inside”
- Subheader: “In a world of technology, people make the difference”
- Signature: A personalised touch at the bottom (“View Source”).
- Right column:
- Four service sections (Market analytics, Keyword targeting, Web design, App development), each adorned with unique icons and concise descriptions.
3. Unique design aspects
- Standout features: The bold contrast of the layout instantly captivates your audience, guiding them from the introductory text to your service details.
- Responsive design: Designed to adapt across devices, this layout ensures your content looks great whether on desktop or mobile.
4. Overall design style
- Style and functionality: Airy and modern, this layout prioritises clarity and user experience.
- Effective visual hierarchy: Guide visitors through your content seamlessly, from the title down to the service offerings.
Why use this design?
This two-column layout is not just visually appealing; it’s an effective branding tool that communicates professionalism and clarity. Perfect for showcasing your services, it invites interaction and enhances user experience with its thoughtful structure. Transform your WordPress website builder today and keep your audience engaged with this captivating design!
10 use cases for this WordPress icon pattern
1. Consultancy services page
Use the two-column design to present your consultation packages. With the left column showcasing your unique approach with an engaging quote, the right column can elucidate the different areas you specialise in, such as financial advising or marketing strategy, each with its own icon for visual clarity.
2. Agency portfolios
Design a creative portfolio using this layout to emphasise both your company’s ethos and its services. The asymmetric design lets you narrate your brand’s creative journey while illustrating past projects with informative visuals and easy navigation.
3. E-commerce stores
Enhance your online store by highlighting key product categories in the two-column format. The left column can welcome users with a catchy tagline, while the right side introduces categories like fashion, electronics, or home goods, topped with appropriate icons.
4. Non-profit organisation websites
Communicate your mission clearly with this design. The left column shares a compelling message or quote from a founder, while the right column delineates core programs or donation opportunities in an organised and attractive manner.
5. Educational platforms
Create an engaging learning environment with this layout. Use the left column for inspirational messages or leadership quotes and the right column to explore educational offerings, such as courses, workshops, or certifications, each with identifiable icons.
6. Technology startups
Showcase your tech startup with a stunning introduction in the left column and essential product features or services categorised on the right. Give each tech aspect its own icon to attract tech-savvy audiences looking for innovation and clarity.
7. Health and wellness centres
Promote health services effectively by welcoming visitors with your centre’s health philosophy in the left column and a detailed list of services on the right. Icons for wellness activities like yoga, nutrition, or therapy provide immediate recognition.
8. Travel agencies
Boost your travel agency’s bookings with an inviting front page. The left column might feature an uplifting travel slogan, while the right column offers travel packages, destinations, or flight deals, each paired with a distinct icon.
9. Art galleries
Utilise the layout to attract art lovers. Share your gallery’s vision or exhibition highlights on the left, with the right column detailing current or upcoming exhibits, including mediums like painting, photography, or sculpture, each illustrated through distinctive icons.
10. Local businesses
Help local businesses stand out by sharing a customer-centric mission on the left and showcasing main products or services on the right. Icons help capture the essence of each service or product, appealing to community values.
10 different types of icon themes
1. Minimalistic
Embrace simplicity with a minimalistic icon theme. With clean lines and straightforward designs, these icons maintain a sleek appearance that fits perfectly with modern and professional websites, emphasising functionality and ease of navigation.
2. Vintage
Add a nostalgic vibe to your website with vintage icons. Employing sepia tones and retro-inspired design, these icons appeal to audiences seeking authenticity and tradition, ideal for brands with a long-standing heritage.
3. Abstract
For brands pushing creative boundaries, abstract icons provide artistic flair. Featuring unique shapes and imaginative designs, these icons can transform a standard page layout into an interesting visual narrative, perfect for creative and artistic websites.
4. Line art
Opt for a line art theme for crisp and clear visual communication. Line art icons use minimal colour but detailed outlines to convey ideas effectively. This theme is often employed in tech or creative industries for its modern and polished appearance.
5. Retro
Retro icon themes bring playful charm to any design. Using bold colours and whimsical designs, retro icons can engage users nostalgically, making them suitable for brands that aim to blend past aesthetics with modern functionality.
6. Geometric
Utilise geometric icons for strong and clear symbolism. Defined by precise shapes like squares, circles, and triangles, these icons offer a structured feeling, suitable for businesses that value logical thinking, such as engineering or architecture firms.
7. Cartoon
Add fun and levity to your online presence with cartoon icons. Full of life and colour, these icons often feature anthropomorphised objects and exaggerated expressions that work best for kid-friendly companies or informal online environments.
8. Hand-drawn
Use hand-drawn icons to provide a personal touch to your site. These icons often boast bespoke detail and imperfections, giving a down-to-earth vibe, ideal for artisans or small businesses emphasising craftsmanship.
9. Flat design
Choose flat design icons for a clean, clutter-free aesthetic. Favoured for their simplicity and efficiency, flat icons suit digital content by offering intuitive and pixel-perfect clarity, enhancing the user experience without overwhelming visuals.
10. Isometric
Enhance your visual storytelling with isometric icons. They provide a three-dimensional perspective that adds depth and realism to illustrations, suitable for user interfaces that require a more immersive and unique approach in design.
Conclusion
Incorporating this engaging two-column design on your WordPress website design elevates your ability to communicate effectively and beautifully. Its intelligently stitched layout not only enhances user interaction but also reinforces the message and ethos you wish to convey. Whether aiming to captivate users on desktop or mobile, the dynamic and visually appealing structure makes this layout a worthy choice for anyone seeking to stand out in the crowded digital space. Use this guide to transform your site with ingenuity and clarity using the very best Elementor Alternatives available today.
