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Adding a personal touch to your pre-designed website with MaxiBlocks
Your homepage is the first impression you make on potential customers, and – let’s be honest – generic templates can feel about as warm and fuzzy as a lukewarm fish. (Shudder.)
That’s where MaxiBlocks swoops in to save the day! We take those pre-designed templates (think of them as the sturdy, but kinda plain, foundation of a house) and infuse them with your brand’s unique personality. We’re talking custom colours, fonts, and maybe even a sprinkling of your CEO’s hilarious cat anecdotes (if that fits your vibe, of course!).
The end result? A website that’s not just functional, but reflects your company’s true awesomeness. Now that’s what we call a win-win!
Why your banner matters
Your website banner is the first thing users see. It captures attention and creates that critical first impression. A powerful banner sets the tone, communicates your brand instantly, and encourages further exploration.
How to personalise your banner
With MaxiBlocks, you can easily update your banner by changing the imagery to reflect your brand, adjusting colours to fit your palette, and crafting a headline that’s specific, modern, and engaging. Use sentence case and avoid clichés. Clear, concise text wins attention.
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2. Personalising service images and descriptions
Why this section matters
These mini-billboards tell your company’s story. They create visual appeal, describe what you offer, and connect emotionally with users. Well-chosen images paired with clear, benefit-driven text foster trust and curiosity.
How to make it your own
Replace stock photos with actual visuals of your products or team. Use MaxiBlocks to edit text, making it simple and aligned with your brand. Focus on what your service does for the customer—not just wha
3. Reimagining your business strategy section
Why visuals matter here
Icons communicate fast. They simplify complex concepts like “product vision” or “business strategy” into instantly understood ideas. They also add visual interest and rhythm to your layout.
How to customise this section
Choose icons that reflect your unique services, like “customer success” instead of “seed investment.” Update the accompanying text to better explain your process, and consider adding a sentence to clarify how you help clients grow.
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4. Choosing images that speak volumes
Why image choice matters
Images trigger emotion, create connection, and reinforce your messaging. The right visual, like a dog surveying a skyline, evokes ambition and freedom. This sticks with users.
How to level up your call-to-action image
Match the CTA image to your message. Choose imagery that represents the outcome you want for your customers, and pair it with clear, motivating text like “Let’s build your future.” MaxiBlocks makes swapping images easy.
5. Building trust through real stories
Why they matter
Testimonials validate your claims. They provide social proof, boost credibility, and emotionally connect potential customers to your existing success stories.
How to enhance this section
Replace placeholders with real stories from clients or team members. Use real names, photos, and personal tones. Add a short bio if relevant. Authenticity builds connection.
6. Highlighting teamwork and collaboration
Why this message matters
Messaging around teamwork appeals to both clients and potential hires. It shows you value collaboration, synergy, and a positive culture—essential qualities in long-term partnerships.
How to personalise your message
Edit slogans to reflect how your team works. You might say “We solve together” or “Collaboration is our superpower.” Use MaxiBlocks to add blurbs about team workflows or highlight success stories that reflect unity.
7. Keep the news and updates fresh
Why freshness matters
A regularly updated news section shows you’re active, informed, and invested in your industry. It also improves SEO and keeps your visitors coming back.
How to keep it fresh
Use scheduling tools to prepare posts in advance. MaxiBlocks lets you update headlines, text, and images easily so your section stays relevant without a full redesign.
8. Feature your team
Why team sections matter
People connect with people. Featuring your team humanises your brand, builds credibility, and makes your business approachable.
How to make your team shine
Ensure headshots are professional and recent. Update titles and include short bios with personality—like hobbies or a favourite quote. Let the individuality of your team show.
Why footers are valuable
Footers are your final impression. They help visitors navigate, connect, and understand what you offer, even as they’re ready to exit your site.
How to optimise your footer
Keep contact info accurate and easy to find. Add or update navigation links as needed. Make sure the style fits the rest of the site—consistent fonts, colours, and layout polish the user’s experience.
10. Explore WordPress tools to grow your design skills
Why resources matter
Whether you’re new to WordPress or looking to take your design skills further, having the right tools and tutorials can make your journey smoother and more rewarding. Learning what’s available helps you build confidence and unlock more advanced features over time.
How to get started
Begin with the WordPress Getting Started Guide to understand the basics. As you progress, explore free WordPress themes and use tools like MaxiBlocks, block templates, and full site editing to personalize your site. For even greater flexibility, look into Gutenberg blocks, WordPress patterns, and responsive design practices to make your site stand out across all devices.
WordPress themes for every style and project
Find beautiful WordPress themes for portfolios, businesses, blogs, and online stores.
FAQs: Customising your website with MaxiBlocks and free WordPress themes
What is MaxiBlocks?
MaxiBlocks is a WordPress block-based tool that helps you build and customise your website with ease. It offers pre-designed templates, sections, and blocks that you can personalise to match your brand without needing to write any code.
How does MaxiBlocks help personalise my site?
With MaxiBlocks, you can change fonts, colours, images, headlines, and layouts in just a few clicks. Whether it’s updating your banner or featuring your team, every section is fully editable with drag-and-drop ease.
Can I use my own images instead of stock photos?
Absolutely. MaxiBlocks makes it simple to upload and insert your own images throughout the site. Using your real visuals adds authenticity and builds trust with your audience.
What kind of businesses can benefit from using MaxiBlocks?
Any business—whether it’s a small service provider, a tech startup, or a nonprofit—can benefit. MaxiBlocks is flexible enough for everything from product showcases to team bios and content-heavy pages.
Is it easy to update content later?
Yes. MaxiBlocks allows you to update text, swap images, rearrange blocks, and edit styles at any time using the WordPress editor. No special design or coding skills required.
How do I keep my news section fresh?
You can easily edit and schedule posts in advance using WordPress’s built-in tools. MaxiBlocks ensures your layout stays visually consistent as your content evolves.
Can I showcase testimonials with MaxiBlocks?
Definitely. MaxiBlocks includes ready-to-use testimonial blocks. You can add photos, quotes, and even short bios to showcase real customer or team experiences.
What should I include in my website footer?
Your footer should include updated contact information, clear navigation links, and a final call to action like “Get in touch” or “Schedule a demo.” MaxiBlocks lets you fully customise this section too.
WordPress itself
Official Website
wordpress.org – This is the official website for WordPress, where you can download the software, find documentation, and learn more about using it.
WordPress Codex
codex.wordpress.org/Main_Page – This is a comprehensive documentation resource for WordPress, covering everything from installation and configuration to specific functionality and troubleshooting.
WordPress Theme Directory
wordpress.org/themes – The official WordPress theme directory is a great place to find free and premium WordPress themes. You can browse themes by category, feature, and popularity.
maxiblocks.com/go/help-desk
maxiblocks.com/pro-library
www.youtube.com/@maxiblocks
twitter.com/maxiblocks
linkedin.com/company/maxi-blocks
github.com/orgs/maxi-blocks
wordpress.org/plugins/maxi-blocks
Kyra Pieterse
Author
Kyra is the co-founder and creative lead of MaxiBlocks, an open-source page builder for WordPress Gutenberg.
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