WordPress patterns and page templates


Creating an engaging homepage is an important part of building a successful website
Patterns VS Page Templates

What is WordPress?

Understanding what a WordPress patterns

  1. Start by selecting the type of pattern you would like to create, such as a header, footer, or hero section.
  2. Once you have chosen your pattern type, you can begin placing blocks onto the page and customizing them according to your preferences.
  3. Once you have finished customizing your blocks, you can save the pattern as its own block or group of blocks for easy reuse in future pages.
  4. To use your new pattern on other pages, simply drag and drop it into place from your library of saved patterns.

To use a template within WordPress:

  1. Select the ‘Page Templates’ option from within the editor’s sidebar menu
  2. Choose which template you would like to use from among the options provided
  3. Completely customize and fill out all the sections within that template until it is ready for publishing
  4. Publish your new customized layout when you’re done!

Optimizing page template performance

Once you have created your WordPress patterns and page templates, it is important to ensure that they perform optimally. This includes optimizing images and text, using caching plugins, compressing code, minifying files, and using a content delivery network (CDN). These steps can help reduce load times and improve speed. Additionally, you should also keep your WordPress site up-to-date with the latest security patches for extra protection. Finally, ensure that your server hardware is able to handle the load from the increased traffic your WordPress website receives over time.

Some samples of patterns you can try today in your WordPress website

Create a home page template with a prominently featured “About Us” section

A blog template that includes a sidebar with related content

Tips and tricks for maximizing creativity with free WordPress page builders
Patterns VS Page Templates

Types of gutenberg patterns

These patterns can vary widely, reflecting different types of content and styles. 

  • Header patterns: Designs for attractive headers, often including title and navigation elements.
  • Footer patterns: Layouts for footer sections with elements like contact information, social media links, or additional navigation.
  • Call to action (CTA) patterns: Compelling designs to encourage user interaction, such as signing up for a newsletter or contacting the business.
  • Gallery patterns: Layouts for presenting images or artwork in an organized and visually appealing manner.
  • Testimonial patterns: Formats for displaying customer or client testimonials, often including quotes and author information.
  • Feature or service patterns: Used to highlight features, services, or products, typically in a business or portfolio website.
  • Team member patterns: Layouts for showcasing team members or staff, often including photos, names, and positions.
  • Pricing table patterns: Designs for displaying pricing options for products or services, useful for businesses and eCommerce sites.
  • Blog post patterns: Various layouts for arranging blog posts, news articles, or publications.
  • Hero image patterns: Large, prominent image layouts often used at the top of pages to make a strong visual impact.
  • FAQ patterns: Formats for frequently asked questions sections, helping to organize and present information clearly.
  • Contact form patterns: Pre-designed layouts for contact forms, simplifying the process of creating user-friendly contact pages.
  • Social media patterns: Designs for integrating social media content or links into your site.
  • Grid and column patterns: Patterns that organize content into grids or columns, useful for a wide range of applications.
  • Event and announcement patterns: For highlighting upcoming events or important announcements in a visually engaging way.
  • Newsletter signup patterns: Layouts designed to encourage users to sign up for newsletters or mailing lists.
WordPress themes that use patterns
Patterns VS Page Templates

Frequently asked questions about Gutenberg patterns