Exploring different types of WordPress websites
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Updated 15th May 2025
Exploring different types of WordPress websites
Imagine transforming a single platform into anything you can dream of, whether that’s a vibrant personal blog, a sleek online portfolio or a powerful global network of sites. In this guide, we uncover thirty unique flavours of WordPress websites, showing you exactly when to choose each type and which tools such as themes, plugins and custom post types—bring them to life. Along the way you’ll pick up expert tips on design patterns, multilingual setups and multisite networks, giving you the confidence to launch a site that stands out.
Key definitions and concepts
WordPress is an open source content management system that powers over 40 per cent of the web. Themes control a site’s design, plugins add new features and custom post types let you structure specialised content such as portfolios or events. The Gutenberg block editor simplifies layout by treating text, media and widgets as movable blocks, while multisite and multilingual features enable large organisations and global audiences to interact seamlessly. With these foundations in place, you’re ready to explore the full spectrum of WordPress website types.

Publishing and content
Blogs
Personal blog
A personal blog is a space where individuals share their thoughts, experiences and stories with the world. Whether you are passionate about travel, cooking or personal development, a WordPress blog allows you to reach a wide audience. Creating a personal blog on WordPress is straightforward. You can choose from a variety of themes and plugins to customise your site and make it reflect your personality. Blogging regularly can also help you connect with like‑minded individuals and build a community around your interests.
Travel blog
Travel blogs are popular for sharing travel experiences, tips and photos. With WordPress, you can create a site that documents your journeys and provides valuable information to fellow travellers. A travel blog can feature destination guides, itineraries and personal stories. By sharing your adventures on a WordPress travel blog, you can inspire others to explore the world and create their own travel memories.
Book review site
Book review sites share reviews and discussions on books across various genres. WordPress provides the tools needed to create a site that features reviews, author interviews and book recommendations. A book review WordPress website can help you connect with fellow readers and authors. By providing insightful reviews and engaging content, you can build a community of book enthusiasts.
Crafts and DIY
Crafts and DIY websites share tutorials, ideas and projects for do‑it‑yourself enthusiasts. With WordPress, you can create a site that inspires creativity and provides step‑by‑step instructions. A crafts and DIY WordPress website can feature photo galleries, videos and downloadable templates. This type of site can help you connect with a community of makers and share your passion for crafting.
Magazines and news
News website
Creating a news website with WordPress enables you to share timely and relevant information with your audience. Whether you are covering local events, global news or industry‑specific updates, a WordPress site can handle it all. With features like categorisation, tags and search functionality, a WordPress news website makes it easy for readers to find the content they are interested in. You can also incorporate multimedia elements such as videos and photo galleries to enrich your articles and engage your audience.
Online magazine
An online magazine is similar to a news website but typically focuses on more in‑depth articles and features. WordPress provides the tools you need to create a polished and professional online magazine. With a variety of magazine‑style themes available, you can design a site that showcases your content beautifully. You can also incorporate advertising options to monetize your site and generate revenue from your publications.
Resource directories
Wiki/knowledge base
A wiki or knowledge base website is ideal for providing a repository of information. Whether you are creating a site for internal use or for public access, WordPress offers the tools you need to organise and present your content effectively. Plugins like WP Knowledgebase or Helpie can help you create a structured and searchable knowledge base. This type of WordPress website can be valuable for customer support, internal documentation or educational resources.
Directory website
A directory website lists businesses, services or other entities, and WordPress makes it easy to create and manage such a site. With the right plugins, you can allow users to submit listings, search the directory and leave reviews. A WordPress directory website can serve various purposes, from local business listings to niche‑specific directories. This type of site can be a valuable resource for users and a profitable venture for you.
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Business and commerce
Corporate and organisations
Business website
A business website is essential for any company looking to establish an online presence. With WordPress, businesses can create professional websites that showcase their services, provide contact information and even facilitate online transactions. WordPress offers many themes and plugins designed specifically for business websites. These tools can help you create a site that is not only visually appealing but also functional and user‑friendly. Whether you run a small local business or a large corporation, a well‑designed WordPress website can help you reach new customers and grow your business.
Non‑profit website
Non‑profit organisations can benefit greatly from having a professional website. WordPress offers many themes and plugins designed specifically for non‑profits, making it easy to create a site that communicates your mission and encourages donations. A WordPress non‑profit website can feature information about your cause, upcoming events, volunteer opportunities and more. By providing a central hub for your organisation, you can increase awareness and support for your work.
Government website
Government websites provide information and services to the public. WordPress offers the tools needed to create a functional and accessible site for government agencies and bodies. A government WordPress website can feature sections for news, services, forms and contact information. By providing a centralised hub of information, these websites help enhance communication and transparency between the government and the public.
Commerce and marketing
E‑commerce site
For those looking to sell products online, an e‑commerce site built on WordPress is an excellent option. With plugins like WooCommerce, you can turn your WordPress site into a fully functional online store. An e‑commerce WordPress website allows you to manage products, track orders and process payments easily. You can also integrate various shipping options and tax settings to cater to different markets. With the right tools and strategies, you can create a successful online store and reach customers around the globe.
Affiliate marketing site
Affiliate marketing sites promote products and earn commissions from sales generated through their links. With WordPress, you can create a site that reviews products, shares deals and provides valuable content to your audience. Affiliate marketing plugins can help you manage your links and track your earnings. By creating quality content and building trust with your audience, a WordPress affiliate marketing website can become a profitable venture.
Landing page
A landing page is a single‑page site designed for a specific campaign or product. WordPress makes it easy to create focused and effective landing pages that drive conversions. Landing page plugins and themes provide various templates and design options. Whether you are launching a new product or running a marketing campaign, a well‑designed WordPress landing page can help you achieve your goals.
Real estate website
For real estate agents and agencies, a WordPress website can be an effective tool for showcasing properties and attracting clients. With plugins like IDX Broker, you can integrate property listings and provide detailed information about each listing. A real estate WordPress website allows you to feature high‑quality photos, virtual tours and contact forms. This helps potential buyers and renters find the information they need and connect with you easily.

Community and education
Learning platforms
Educational site
Educational websites have become increasingly popular, especially with the rise of online learning. WordPress offers a range of solutions for creating educational sites, from simple blogs to comprehensive learning management systems (LMS). With plugins like LearnDash or LifterLMS, you can create and sell courses, manage students and track their progress. An educational WordPress website can serve as a valuable resource for learners and educators alike.
Membership and interaction
Membership site
A membership site allows you to offer exclusive content to subscribers. WordPress makes it easy to set up a membership site with plugins like MemberPress or Restrict Content Pro. By creating a WordPress membership website, you can build a community around your content and generate recurring revenue. Members can access premium articles, videos, courses and more, providing them with value while supporting your work.
Forum
Forums are great for fostering community discussions and providing support. With WordPress, you can create a forum where users can post questions, share advice and engage in conversations. Plugins like bbPress make it simple to integrate a forum into your WordPress site. A forum can complement your existing content and help build a loyal community around your brand or topic of interest.
Job board
A job board website allows you to list job openings and connect employers with potential candidates. WordPress makes it easy to create and manage a job board with plugins like WP Job Manager. A WordPress job board website can feature job listings, application forms and employer profiles. This type of site can serve various industries and help streamline the hiring process for both employers and job seekers.
Multilingual networks
Multilingual website
A multilingual website caters to audiences who speak different languages. With WordPress, you can create a site that provides content in multiple languages, making it accessible to a broader audience. Plugins like WPML or Polylang can help you manage translations and switch between languages easily. A multilingual WordPress website can help you reach new markets and connect with users from different linguistic backgrounds.
Build like a pro
Creative and personal showcase
Portfolios and résumés
Portfolio
A portfolio website is perfect for artists, designers, photographers and other creative professionals who want to showcase their work. WordPress offers a range of themes and plugins that can help you create a stunning portfolio. Having a WordPress portfolio website allows you to display your projects in a visually appealing way. You can organise your work into different categories, add descriptions and even integrate social media sharing options. This not only helps you attract potential clients but also serves as an online résumé that can enhance your professional credibility.
Portfolio résumé
A portfolio résumé website combines a portfolio and a résumé to showcase your skills and experience. With WordPress, you can create a site that highlights your work and makes it easy for potential employers to learn about you. A portfolio résumé WordPress website can feature sections for your work samples, bio and contact information. This helps you present yourself professionally and stand out in the job market.
Résumé website
A résumé website is an excellent way to showcase your professional experience and skills. With WordPress, you can create a site that highlights your achievements and makes it easy for potential employers to contact you. You can include sections for your work history, education, portfolio and testimonials on your WordPress résumé website. This helps you stand out from the crowd and present yourself professionally.
Media and entertainment
Photography website
Photographers can create beautiful online portfolios with WordPress. A photography website allows you to display your work in high quality and attract potential clients. With themes and plugins designed specifically for photography, you can create galleries, slideshows and more. A WordPress photography website can serve as an online showcase of your talent and help you build your brand as a photographer.
Music website
Music websites promote music, artists and albums. With WordPress, you can create a site that features your music, tour dates and merchandise. A WordPress music website can include audio players, video galleries and e‑commerce options. By having an online presence, you can reach new fans and keep your audience updated on your latest releases and performances.
Podcast website
Podcasters can benefit from having a dedicated website to host and promote their episodes. A WordPress podcast website allows you to share your episodes, provide show notes and connect with your audience. With plugins like PowerPress, you can easily manage and distribute your podcast episodes. A website also provides a platform for engaging with your listeners and building a community around your show.
Events and lifestyle
Wedding website
A wedding website is a wonderful way to keep guests informed about your big day. With WordPress, you can create a personalised site that includes all the details of your wedding. You can share your love story, provide information about the venue and even manage RSVPs through your WordPress wedding website. This helps keep everything organised and ensures that your guests have all the information they need.
Event website
An event website can help you promote and manage events, whether they are conferences, concerts or community gatherings. WordPress provides the tools you need to create a site that informs attendees and facilitates ticket sales. With event management plugins, you can list event details, sell tickets and even send reminders to attendees. A WordPress event website can streamline the planning process and enhance the experience for your attendees.
Restaurant website
A restaurant website on WordPress can help you attract more customers and provide them with essential information. You can showcase your menu, share your location and even allow customers to make reservations online. WordPress themes for restaurants often include features like online ordering and reservation systems. By having a professional online presence, you can enhance your restaurant’s visibility and make it easier for customers to connect with you.
Health and fitness
Health and fitness websites offer content related to wellness, exercise and healthy living. With WordPress, you can create a site that shares tips, workouts, recipes and more. Health and fitness plugins can help you manage classes, appointments and memberships. A WordPress health and fitness website can inspire and motivate your audience to lead healthier lives.

Final takeaways & action steps
Key takeaways & recap
You’ve explored thirty distinct WordPress website types—from personal blogs and travel journals to e‑commerce stores, membership portals and multilingual networks. Each format leverages core features such as custom post types, the Gutenberg block editor, multisite and powerful plugins to deliver tailored experiences. Understanding these foundations helps you choose the right structure, design and functionality for your project.
Action plan: putting it all together
Start by selecting the site type that aligns with your goals. Set up a fresh WordPress installation and experiment with block themes or a plugin like MaxiBlocks to prototype your layout. Activate the essential plugins—whether WooCommerce for shopping, LearnDash for courses or bbPress for community forums—and configure custom post types to organise your content. Test your design on mobile using the native WordPress apps before going live.
Bonus resources & further reading
For step‑by‑step guidance, dive into the official WordPress documentation and explore tutorials on building custom themes and plugins. When you’re ready to add advanced block patterns and pre‑built templates, try the free MaxiBlocks plugin, then apply the MaxiBlocks Go theme to give your site a polished, responsive look that stands out.
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From first install to full launch, discover everything you need to create stunning WordPress websites.
FAQs – WordPress websites
What types of WordPress websites can I create?
You can build anything from a personal blog to an online store, portfolio, news site, educational platform or membership portal. By combining themes, plugins and custom post types, WordPress adapts to your unique needs and helps you deliver the right experience for your audience.
How do I select the right WordPress website type for my project?
Start by defining your primary goal—whether you aim to share content, sell products or showcase work—and then research themes and plugins tailored to that purpose. Experiment with block patterns in the Gutenberg editor and test your design on a local environment before committing to a live setup.
Do I need to install plugins to extend WordPress functionality?
While WordPress core covers essential features, plugins unlock specialised capabilities such as e‑commerce, multilingual support or SEO analysis. Choose well‑rated plugins with recent updates and minimal conflicts to maintain performance and security.
What is a block theme and how does it work?
A block theme leverages the Gutenberg editor’s full‑site editing features, letting you customise headers, footers and page templates using blocks. Instead of editing code, you adjust global styles and assemble pages by dragging and dropping blocks and block patterns into place.
How can I manage multiple sites or languages from a single WordPress installation?
Use the multisite feature to host a network of sites under one dashboard, each with independent themes and plugins. For content in different languages, plugins such as WPML or Polylang synchronise translations and offer language switchers so visitors can view pages in their preferred tongue.
What is MaxiBlocks and how can it help me design my site?
MaxiBlocks is a free page builder plugin that provides over 500 library assets and basic templates without requiring an account. You can try the MaxiBlocks plugin to craft custom block patterns, then apply the MaxiBlocks Go theme for a cohesive, responsive design.
Is WordPress suitable for beginners?
Absolutely. WordPress’s intuitive dashboard, the block editor’s visual layout tools and one‑click theme and plugin installations make it easy for first‑time users. You do not need coding skills to get started, and a wealth of tutorials and community support is available if you need guidance.
How do I ensure my WordPress site is secure and SEO friendly?
Keep your WordPress core, themes and plugins up to date, enforce strong passwords and consider two‑factor authentication. For SEO, use customisable permalinks, optimise titles and headings, and install an SEO plugin to generate sitemaps and analyse on‑page factors. Regular backups and security scans will keep your site protected and performing well.
WordPress itself
Official Website
wordpress.org – This is the official website for WordPress, where you can download the software, find documentation, and learn more about using it.
WordPress Codex
codex.wordpress.org/Main_Page – This is a comprehensive documentation resource for WordPress, covering everything from installation and configuration to specific functionality and troubleshooting.
WordPress Theme Directory
wordpress.org/themes – The official WordPress theme directory is a great place to find free and premium WordPress themes. You can browse themes by category, feature, and popularity.
maxiblocks.com/go/help-desk
maxiblocks.com/pro-library
www.youtube.com/@maxiblocks
twitter.com/maxiblocks
linkedin.com/company/maxi-blocks
github.com/orgs/maxi-blocks
wordpress.org/plugins/maxi-blocks

Kyra Pieterse
Author
Kyra is the co-founder and creative lead of MaxiBlocks, an open-source page builder for WordPress Gutenberg.
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