Best website builder for small business
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Key takeaways:
- A WordPress website builder simplifies site creation for small businesses, combining design tools and powerful CMS features without needing coding skills. It’s an affordable and efficient option for businesses looking to establish an online presence quickly.
- WordPress stands out as the best CMS for small businesses due to its flexibility, extensive plugin library, and ability to grow with the business. Free builders offer a great starting point, while premade designs help those without design experience create professional sites effortlessly.
- Key features like responsive design, accessibility options, and built-in SEO tools are essential for reaching a broader audience and improving online visibility. Good customer support and extensive resources round off the package, making website builders a strong choice for small businesses.
Creating a professional website can be a complex task, especially for new business owners who may not have technical skills or the resources to hire a dedicated website designer. This is where a WordPress website builder becomes an invaluable tool. A website builder is designed to simplify the process, offering an all-in-one solution that combines design, content management, and technical features. Website designers can use these tools to speed up the creation process, while new business owners can get a head start on establishing an online presence without needing to code.
Choosing the best WordPress website builder for small business needs can make all the difference in establishing a successful online presence. With a wide variety of platforms available, the right option depends on several factors, such as ease of use, available features, and flexibility. Some website builders focus on specific niches, like e-commerce or portfolio sites, while others, such as WordPress website builders, offer more general-purpose solutions suitable for almost any type of small business.
WordPress website builder options, in particular, are popular due to their extensive customisation capabilities and robust plugin ecosystem. They provide a solid foundation for website developers looking to expand functionality without having to start from scratch. Whether it’s setting up an online store or creating a service-based site, WordPress website builders offer the flexibility that small businesses need to grow and adapt as their needs evolve. This versatility has helped WordPress maintain its position as one of the best website builders for small business, catering to a diverse range of industries and
What is the best website builder for a small business?
A WordPress website builder is a tool that simplifies the process of creating a website. It’s designed for website designers, developers, or new business owners who may not have coding skills but want to build a professional site. These builders usually offer a drag-and-drop editor, pre-designed templates, and a variety of customisation options. The aim is to help create websites that look good and function well, without needing to hire a developer or spend time learning to code. The best website builder for small business will typically include features like integrated hosting, responsive design, and built-in SEO tools.
WordPress website builders, in particular, have become a popular choice. They provide small businesses with a platform that’s not only user-friendly but also highly flexible. With options to add plugins for additional features and themes for different designs, WordPress stands out as a versatile solution. It’s ideal for website designers looking for a balance between ease of use and customisation. This makes it one of the top choices for the best website builder for small business, whether creating a simple blog or a full-fledged online store.
The main advantages of a website builder for a small business
Website builders provide a cost-effective and efficient way for small businesses to establish an online presence. They are equipped with everything needed to build, design, and publish a site, including hosting, design templates, and various built-in tools. This setup makes it possible to launch a website in a matter of hours rather than weeks. For website designers and developers, using a website builder streamlines the creation process, allowing them to focus more on content and client needs rather than technical challenges. The best website builder for small business will often include essential features like responsive design, SEO optimisation, and simple editing tools that can be easily mastered.
Huge choice of website builders
There is a wide range of website builders available today, each catering to different needs and skill levels. Some are known for their simplicity, while others, like WordPress website builders, offer more robust features and customisation options. Website designers looking for flexibility might choose platforms like WordPress or Wix, while new business owners might prefer user-friendly options like Squarespace or Weebly. With so many choices, selecting the best website builder for small business often depends on the type of site needed and the level of control required.
Why would a small business need a website builder?
For many small businesses, getting online can seem overwhelming, especially if there’s no dedicated web developer on hand. This is where a website builder comes in as an ideal solution. A website builder provides the tools needed to build a professional site without requiring coding skills or a hefty budget. Small businesses often operate with limited resources, and hiring a developer or agency can be expensive. By using a website builder, they can create a polished, functional site that reflects their brand, enabling them to connect with customers, showcase products, and provide essential information—all in a cost-effective manner.
Another key reason small businesses turn to website builders is the speed and simplicity they offer. Many website builders include pre-designed templates, drag-and-drop editors, and built-in features like contact forms and e-commerce options, which make the setup process straightforward. This means a business can go from zero to a live website in a short amount of time. For small businesses looking to establish an online presence quickly, a website builder provides the perfect combination of ease and efficiency, allowing them to focus on what matters most: running and growing the business.
The main advantages of a website builder
Website builders provide a cost-effective and efficient way for small businesses to establish an online presence. They are equipped with everything needed to build, design, and publish a site, including hosting, design templates, and various built-in tools. This setup makes it possible to launch a website in a matter of hours rather than weeks. For website designers and developers, using a website builder streamlines the creation process, allowing them to focus more on content and client needs rather than technical challenges. The best website builder for small business will often include essential features like responsive design, SEO optimisation, and simple editing tools that can be easily mastered.
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WordPress as the best CMS
WordPress has long been considered one of the best content management systems (CMS) for small businesses, and for good reason. Its flexibility and range of features make it a standout choice among other platforms. Website designers and developers favour WordPress for its ability to handle almost any type of site, from simple blogs to complex e-commerce stores. This adaptability is further enhanced by the large community supporting it, which continually develops new tools and resources to extend its functionality. As a result, WordPress is often the go-to option for anyone looking to build a unique and high-quality site.
One of the main reasons WordPress is so widely used is its open-source nature, which means it’s constantly evolving. Website developers can customise it to suit specific needs, while new business owners benefit from its straightforward setup. A range of WordPress website builders has emerged to make the platform even more accessible, combining the power of WordPress with easier design tools. This blend of flexibility and ease of use has cemented WordPress’s position as the best CMS for small businesses looking to create an adaptable and future-proof site.
Many plugins and themes
The sheer number of plugins and themes available for WordPress sets it apart from other website builders. Plugins add functionality like contact forms, e-commerce tools, or SEO features, while themes control the look and feel of the site. This means website designers can easily modify a WordPress site to meet a client’s requirements without having to code from scratch. For small businesses, this translates into more options and greater control over their site’s design and performance.
MaxiBlocks’ free website builder and theme
MaxiBlocks offers a powerful free website builder and theme that integrates seamlessly with WordPress. It’s designed to provide a head start for anyone looking to create a professional website without spending a fortune. With pre-built layouts and customisable elements, it’s ideal for new business owners and website developers alike. The theme’s flexibility allows it to work across a variety of industries, making it a versatile choice for those wanting to create a unique site while still using the familiar WordPress platform.
Free WordPress website builders
Free website builders have become popular among small businesses looking to establish an online presence without making a big financial commitment. They provide a cost-effective way to get started, often including basic features like templates, hosting, and support. While free options can be limited compared to premium plans, they still offer enough tools to create a functional and visually appealing website. For new business owners or website designers working on small projects, a free website builder can be the ideal starting point, allowing them to create something professional without a large investment.
However, free website builders often come with trade-offs. They might include advertisements or branding restrictions, and access to advanced features like custom domains or e-commerce options is usually locked behind a paywall. Despite these limitations, many website designers find that free plans are perfect for testing layouts and getting a feel for the platform before deciding to upgrade. In this way, free website builders are a low-risk way to start a project and can be upgraded later as the business grows.
Many free website builders for small businesses
The variety of free website builders available today means small businesses have more options than ever. Platforms like WordPress.com are open source which means they are free to use. WordPress Gutenberg is a free block builder. In additiona many small businesses and some larger ones have developed website builders that work with WordPress and are freely available on the WordPress repository.
MaxiBlocks- free builder and free theme
The MaxiBlocks free builder and the MaxiBlocks Go free theme are designed specifically for small businesses and website designers looking for a cost-effective yet flexible solution. It includes ready-made layouts and an intuitive drag-and-drop interface, making it easy to build professional sites without any coding knowledge. The free theme offers a strong foundation, and the builder adds customisation options that make it stand out among other free platforms. It’s a solid choice for those who want to create a polished site on a budget. A free library of premade templates and patterns allows for free trial. A Cloud Library is also available.
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Library of premade designs
One of the main attractions of modern website builders is their extensive library of premade designs. These libraries are packed with templates and layout options that cover a wide range of styles and industries, making it easy for website designers to get started. The templates are professionally crafted, so even those without design experience can create a visually appealing site. For small businesses, having access to these pre-designed elements can save hours that would otherwise be spent on custom design work, making the whole process more efficient and less stressful.
Premade designs such as WordPress templates and patterns are particularly useful for website developers who want to speed up the building process without sacrificing quality. They can choose a template that closely matches the business’s branding and then tweak colours, fonts, and images to fit. This provides a good balance between having a custom site and avoiding the complexity of starting from scratch. The best website builders for small business include a broad selection of designs, ensuring there’s something for every type of site, whether it’s a restaurant, retail store, or consultancy.
For website creators who have no design skills
Premade WordPress page templates are a lifesaver for website creators who lack professional design skills. Instead of struggling with blank pages, they can pick a layout that suits their business and make minor adjustments. This makes it possible to create a polished, professional site without hiring a designer. With a variety of styles and formats available, anyone can build a website that looks like it was made by a pro.
The MaxiBlocks extensive cloud library
MaxiBlocks offers one of the most extensive libraries of premade WordPress block patterns and templates available, making it a standout option for small businesses and website designers alike. With options that cover a wide range of industries, it’s easy to find a template that fits. Each design is customisable, allowing website creators to start with a strong foundation and then personalise it to suit their needs. This flexibility makes it possible to create unique sites quickly, without the need for extensive design work.
Responsive design
Responsive design has become a must-have feature for any modern website. It ensures that a site looks good and functions well on all devices, from desktop computers to tablets and mobile phones. With more people accessing the internet on their phones, a site that doesn’t adapt to smaller screens risks losing visitors. For website designers and developers, using a website builder with strong responsive design tools is essential to maintain a consistent and professional look. The best website builder for small business will automatically adjust layouts and elements to fit any screen size, providing a seamless experience for visitors.
Another important aspect of responsive design is maintaining usability across different devices. It’s not just about shrinking down the desktop version; it’s about ensuring that navigation, readability, and functionality remain smooth and intuitive on any screen. WordPress website builders, in particular, offer a range of responsive themes and tools that allow website creators to build sites that look polished, whether viewed on a large monitor or a small smartphone. With options like MaxiBlocks, website designers can access mobile-first design elements that prioritise user experience on mobile devices.
Mobile-friendly layouts
A mobile-friendly layout is one that adapts to smaller screens without losing its structure or functionality. For small businesses, this means their site will still look good on phones and tablets, maintaining a professional appearance. Website designers can use tools like grid layouts and flexible containers to ensure that images and text flow naturally, reducing the need for constant adjustments.
Mobile first design
Mobile-first design goes a step further by prioritising the mobile experience from the start. Instead of creating a desktop site and then adapting it for smaller screens, website designers begin with the mobile version and build up. This approach ensures that the most critical elements are emphasised for smaller screens, making navigation and interaction easier for visitors on the go.
MaxiBlocks MaxiBlocks includes a range of features specifically designed to enhance responsive design. Its mobile-first approach means that websites are built to look great on smaller screens right from the start. With responsive grids, flexible containers, and drag-and-drop tools, MaxiBlocks makes it easy to create layouts that adapt smoothly to any device.
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Accessibility features
Accessibility is becoming an increasingly important part of web design, especially for small businesses looking to reach a wider audience. A website that isn’t accessible risks excluding potential visitors who have disabilities or use assistive technologies. That’s why many of the best website builders for small business now include built-in accessibility features to ensure their sites are usable by everyone. These features can range from simple elements like text size controls to more advanced options such as keyboard navigation support and screen reader compatibility.
Creating an accessible website isn’t just about meeting legal requirements—it’s also good business practice. An accessible site means more people can interact with the content, which in turn helps build a positive reputation and improves engagement. For website designers, using a website builder with accessibility tools means they can create inclusive sites without having to manually code each feature. Platforms like WordPress offer plugins specifically for accessibility, making it easier to integrate these features during the site-building process.
Built-in accessibility settings
Website builders often include built-in accessibility settings that make it easier to create an inclusive site. These can include features like high-contrast modes, adjustable text sizes, and focus indicators for keyboard navigation. By enabling these settings, website designers can ensure that their sites are accessible to a broader audience without needing to manually adjust every element.
Tools for meeting compliance standards
Meeting accessibility standards such as WCAG (Web Content Accessibility Guidelines) is critical for many businesses, particularly in sectors where compliance is mandatory. Website builders often include tools that help assess a site’s accessibility, highlight areas for improvement, and offer suggestions for making adjustments. This ensures that the site not only meets legal requirements but also provides a positive experience for all visitors.
Importance of SEO for small business websites
SEO (Search Engine Optimisation) is a crucial factor for small business websites. It determines how easily potential customers can find a business online, making it an essential part of any digital strategy. Without good SEO, even the best-designed website might not reach its target audience. This is where many website builders come in handy, as they often include built-in SEO tools that make it easier to optimise a site’s content. Website designers and developers can use these features to ensure that titles, meta descriptions, and keywords are all correctly implemented, improving the chances of ranking higher in search results.
SEO isn’t just about visibility; it also plays a role in building credibility and trust. When a small business appears at the top of a search result, it’s seen as more reputable and reliable. WordPress website builders are particularly strong in this area because of their range of plugins dedicated to SEO. These plugins help identify areas for improvement, suggest keyword changes, and even analyse competitors. For small businesses wanting to grow their online presence, having the right SEO tools in place is just as important as the site’s design and content.
On-page SEO tools
On-page SEO tools focus on optimising individual pages for search engines. These include elements like meta tags, headers, and image alt text, which all contribute to a page’s search engine ranking. Website designers can use these tools to fine-tune each page, ensuring that the content is structured in a way that search engines understand. This level of control is key to improving visibility and drawing in more organic traffic.
Integration with analytics
Analytics integration allows small businesses to track how their site is performing. With tools like Google Analytics, website designers can monitor visitor behaviour, traffic sources, and popular content. This data is essential for making informed decisions about future updates and strategies. Website builders that include easy integration with analytics make it simple to see what’s working and what isn’t, providing a clear picture of the site’s effectiveness.
Customer support and resources
Customer support is an often-overlooked but crucial element when choosing the best website builder for a small business. Having access to reliable support can make a big difference, especially for new business owners who might run into issues during setup or maintenance. Many website builders include support in their plans, whether through live chat, email, or phone assistance. This can be a lifesaver when a site goes down or a technical issue arises that needs immediate attention. For website designers, strong support means less time spent troubleshooting and more time focused on building the site itself.
Alongside direct support, many website builders also provide a wealth of resources like tutorials, FAQs, and knowledge bases. These are invaluable for website developers who want to learn more about the platform’s features or troubleshoot problems on their own. WordPress website builders, for instance, have extensive documentation and community forums that cover nearly every aspect of site-building. With good support and resources, small businesses can manage their sites more confidently and resolve issues faster, reducing downtime and stress.
Most website builders come with good support
One of the key selling points of many website builders is the level of support they offer. Some provide 24/7 assistance, while others have dedicated forums and community help. For small businesses, this means that help is always available, whether it’s a quick question about adding a new feature or resolving a more complex problem. Website designers appreciate having these resources at their fingertips, knowing they have somewhere to turn when an unexpected issue crops up.
Free tutorials and documentation
Free tutorials and documentation can be just as valuable as direct support. Step-by-step guides, video tutorials, and detailed articles help business owners and website developers understand how to make the most of their website builder. This is particularly useful for those new to web design, as it allows them to learn at their own pace. WordPress, in particular, has a vast library of tutorials that cover everything from basic setup to advanced customisation, ensuring that no question goes unanswered.
Conclusion
Building a website is an essential step for any small business, and using the right WordPress website builder can simplify this process while keeping costs manageable. Throughout this article, we’ve discussed what a website builder is and explored why it’s an excellent choice for small businesses that need an affordable, quick solution. WordPress, in particular, stands out as a top option thanks to its flexibility and powerful features like plugins and themes. With many free website builders available, small businesses can choose a platform that suits their needs, whether it’s for a simple blog or a complex e-commerce store.
A library of premade designs for those without professional design skills is an important add on. Premade templates can speed up the design process while still allowing for customisation. Responsive design was another critical feature covered, ensuring that sites look good on every device, from desktops to mobile phones. Accessibility was highlighted as a vital consideration, allowing businesses to reach a wider audience by making their sites usable for all visitors.
SEO tools and the need for strong customer support and resources are also important factors to consider. SEO helps small businesses get found online, while support ensures that technical issues don’t become major roadblocks. With the right combination of features, the best website builder for small business can make a significant impact, allowing any business to create a professional site that grows along with their needs.
Resources
WordPress Patterns Library
Explore various team patterns available directly in the WordPress pattern library. This site offers a wide range of predefined patterns, including options for team sections, which can be easily inserted and customised within the Gutenberg editor.
MaxiBlocks
MaxiBlocks is a powerful block editor plugin that extends WordPress’s native capabilities by offering additional pattern options, including team layouts. It allows for precise customisation, making it ideal for creating unique team sections within any page.
TechCrunch: WordPress Development Trends
TechCrunch covers new developments in WordPress, including how patterns and block-based editing are shaping modern web design. It’s a valuable resource for staying updated on broader trends and tools in the WordPress ecosystem.
Learnings
1. Learn WordPress: Make WordPress Training
The official WordPress training site offers a comprehensive selection of lessons, courses, and workshops to help website creators and developers at all levels. Their content covers everything from basic site-building to advanced development techniques, making it an excellent place to get started or deepen existing skills. It includes detailed guides on using WordPress, setting up websites, and mastering the Gutenberg editor.
2. High-Level Roadmap to Learning WordPress Development
This resource from Make WordPress provides a structured learning path specifically for those interested in becoming WordPress developers. It covers front-end development, PHP, and integrating with the WordPress ecosystem, helping learners build a comprehensive skill set. The roadmap is ideal for anyone seeking guidance on what to learn next and how to progress in their WordPress journey.
3. How to Become a Top WordPress Developer – Smashing Magazine This article provides an in-depth guide on how to excel as a WordPress developer. It includes recommendations for must-read books, blogs, and podcasts, along with practical advice on gaining experience, building plugins, and contributing to the WordPress community. It’s a great resource for developers looking to take their skills to the next level.
FAQs about the best website builder for small business
What is a WordPress website builder, and how does it work?
A WordPress website builder is a tool designed to simplify the process of creating and managing a WordPress site. It usually includes a drag-and-drop interface, pre-built templates, and a range of customisation options. This allows website designers or new business owners to build a site without needing extensive coding knowledge.
Why is WordPress considered a good option for small business websites?
WordPress is popular among small businesses because of its flexibility, extensive plugin library, and ease of use. It’s a great option for those wanting to build anything from a simple blog to a complex e-commerce site. WordPress website builders make it even easier by integrating design and development features in one place.
What are the main features to look for in a WordPress website builder?
Some of the most important features include a wide selection of templates, customisation options, responsive design capabilities, and SEO tools. Good WordPress website builders should also offer strong customer support and regular updates to keep sites running smoothly.
Can a small business use a free WordPress website builder, and is it effective?
A free WordPress website builder can be a good starting point for small businesses with limited budgets. It offers basic functionality and allows a business to get online quickly. However, free versions often come with limitations, such as fewer templates and restricted customisation options.
How does a WordPress website builder differ from other types of website builders?
A WordPress website builder is specifically designed to work within the WordPress platform. This means it leverages WordPress’s robust CMS capabilities while adding user-friendly design tools. Other website builders are often standalone platforms with their own ecosystems, which may not offer the same flexibility as WordPress.
Is WordPress suitable for a small business that needs e-commerce features?
Yes, WordPress is an excellent choice for small businesses that need e-commerce functionality. With plugins like WooCommerce, a WordPress site can be transformed into a fully functioning online store, complete with product listings, payment gateways, and inventory management.
What are the SEO advantages of using a WordPress website builder?
WordPress is well-known for its SEO-friendly structure, and WordPress website builders often include built-in SEO tools. These tools can help optimise titles, meta descriptions, and images, making it easier for a small business site to rank higher in search engines and attract more visitors.
Can a small business manage a WordPress site without technical knowledge?
Yes, many WordPress website builders are designed to be accessible even for those without technical skills. They offer drag-and-drop editors, intuitive interfaces, and detailed tutorials. This makes it possible for small business owners to manage and update their sites without needing a dedicated developer.
What are the benefits of using premade templates in a WordPress website builder?
Premade templates provide a head start by offering professionally designed layouts that can be customised to fit the business’s brand. This saves time and ensures a polished look, making it easier for small businesses to establish a credible online presence.
How important is customer support when using a WordPress website builder?
Customer support is vital, especially for small businesses that might not have an in-house technical team. Good support can help resolve issues quickly, provide guidance on using advanced features, and ensure that the site remains up and running smoothly. Reliable support is a key feature to look for in any WordPress website builder.
WordPress itself
Official Website
wordpress.org – This is the official website for WordPress, where you can download the software, find documentation, and learn more about using it.
WordPress Codex
codex.wordpress.org/Main_Page – This is a comprehensive documentation resource for WordPress, covering everything from installation and configuration to specific functionality and troubleshooting.
WordPress Theme Directory
wordpress.org/themes – The official WordPress theme directory is a great place to find free and premium WordPress themes. You can browse themes by category, feature, and popularity.
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Kyra Pieterse
Author
Kyra is the co-founder and creative lead of MaxiBlocks, an open-source page builder for WordPress Gutenberg.
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